Typography

Primary font: Lato

The font used across the website in headings and buttons is Lato. It can also be used in banners and shorter format digital marketing materials.

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regular
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black

Body text (web): Open Sans

The primary font used for body copy across the website is Open Sans, regular weight. It can also be used in italic and bold.

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regular
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italic
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bold

Print: Proxima Nova

Use Proxima Nova for print materials & longer format digital materials, such as guides. If you do not have access to Proxima Nova, Montserrat is an approved substitute.

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regular
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italic
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extrabold

Heading styles

"Lato", Helvetica, Arial, sans-serif; 56px/1.5

Heading 1

"Lato", Helvetica, Arial, sans-serif; 42px/1.5

Heading 2

"Lato", Helvetica, Arial, sans-serif; 32px/1.5

Heading 3

"Lato", Helvetica, Arial, sans-serif; 24px/1.5

Heading 1

"Lato", Helvetica, Arial, sans-serif; 16px/1.5
Heading 5

Paragraph styles

"Open Sans", Helvetica, Arial, sans-serif; 24px/1.5

This is an intro paragraph. We're recognized by Google to have the highest level of experience and proficiency in developing, launching, and managing Google Ads campaigns for local merchants and small businesses.

"Open Sans", Helvetica, Arial, sans-serif; 18px/1.7

This is a standard paragraph. We're recognized by Google to have the highest level of experience and proficiency in developing, launching, and managing Google Ads campaigns for local merchants and small businesses. As a Google Premier Partner, we receive extensive product training, tools, and Google Ads support so our customers can stay ahead of the latest Google technology, saving you time and resources. Learn more!

"Open Sans", Helvetica, Arial, sans-serif; 16px/1.6

This is a small paragraph. We're recognized by Google to have the highest level of experience and proficiency in developing, launching, and managing Google Ads campaigns for local merchants and small businesses. As a Google Premier Partner, we receive extensive product training, tools, and Google Ads support so our customers can stay ahead of the latest Google technology, saving you time and resources. Learn more!