How Do You Compare to Your Industry?

Each year, we dive into our data and look for an answer to one persistent, ubiquitous question for PPC advertisers: what exactly does "average" performance look like? Understanding these benchmarks is key for advertisers to recognize their strengths and weaknesses—and more importantly, how they compare in their industry.

This year's Google Ads report will reveal the average performance across the most crucial KPI's for advertisers, including:

  • Click-through-rate
  • Cost per click
  • Conversion rate
  • Cost per acquisition
Get the benchmarks today!




Download the Guide

Your business growth is our goal. 

We know that sometimes small businesses need more than just great tech or an extra helping hand to make their goals a reality. That’s why WordStream partnered with LOCALiQ—to offer the comprehensive marketing solutions you need to grow. Part of the USA Today Network, the experts at LOCALiQ are passionate about helping small, local businesses thrive.

Ready to Get The Benchmarks?

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