The 6 Ingredients to Success

Why is account structure so important? Simply put, your account structure controls when, where, and how often your ads show. Better account structure = more customers. This step-by-step guide will walk you through everything you need to do to create a well structure account by covering:

  • How to make your ads appear to the right people at the right time
  • Testing ad creative to ensure success
  • Tiered bidding
  • Plus, much more!

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Our software and services help businesses and agencies take the guesswork out of online advertising so you get more from your marketing budget.

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Marketing Mgr, IceMule Coolers

“[WordStream's] features become your daily routine... It's as if you have a nice team of analysts to help you understand what's going on and then suggest actions to take.”

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Sr. Online Marketing Manager at Eargo

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Account Director, Launch Marketing

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