7 Conversion-Sabotaging Words to Avoid At All Costs

Words matter. People may not read everything, but they do scan. And they process information subconsciously at lightning speeds to determine if they’ll click or bounce within a few fractions of a second.

While some words, like “Submit” on your button, may seem innocent enough... they could be costing you dearly, turning away visitors in droves. In this guide, we'll walk through the other conversion-sabotaging words you need to replace in your emails, ads, and landing pages ASAP.

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