Free White Paper: Measuring the Long Term ROI of PPC
This white paper will walk you through the reasons PPC return on investment figures are so elusive and provide you with tips to evaluate and improve the long-term value of your campaigns.
For years, search engine marketers have struggled with demonstrating the full value of their work. While ad spend decisions are often made on a month-by-month basis, revenue from PPC ad campaigns often don’t come until weeks, months or sometimes years later.
Read this white paper to gain a better understanding of:
Can You Demonstrate the Value of Your PPC Campaigns?
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Long-Term Value of PPC