In this WordStream webinar, our PPC Evangelist, Erin Sagin, will reveal the sinful ways that you’re harming your PPC account. From greed to envy, you may be shocked to learn that your PPC strategy is far from angelic.
You'll leave with tips to turn your account from sinful to superb.
You'll learn:
- Why a solid account structure is so vital and how to make over yours to improve results
- How to develop a strategy to choose the right match types & negatives to get you the best performance possible
- Tactics to allocate your budget and bids across your account for efficient, yet effective spending
Margot da Cunha
PPC Content Marketing Specialist, WordStream
- Recently named the 25th MOST Influential PPC Expert by PPC Hero
- Regular contributor to Search Engine Journal and socialmediatoday.com
- In her free time she enjoys running, eating ice cream & hanging out with her nephew
Erin Sagin
PPC Evangelist & Community Manager
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Erin Sagin
PPC Evangelist, WordStream
Erin has specialized in paid search for 5+ years; she was voted #3 Most Influential PPC Experts of 2015. She frequently speaks at industry conferences and enjoys sharing her expertise to help SMBs grow their businesses.