The key to getting ahead in AdWords is knowing who your competition is, and how to win customers before they do. Our experts will cover everything you need to know to build a competitive campaign that will land you customers - every time.


Our live webinar will cover:

  • How to identify your biggest competitors within any industry
  • What makes a competitive campaign differ from a branding campaign
  • The best way to use ad copy to gain the competitive advantage
Rebeka Alvarez-Heck
Customer Success Specialist, WordStream

Alasdair Johnstone

Customer Success Specialist, WordStream


Mark Irvine
Sr Data Scientist

  • Consults on over 200 managed accounts, representing over $40 million in annualized ad spend
  • Chiefly responsible for creating WordStream's data-driven industry research, analyzing data and spotting trends in PPC
  • Recently named one of the 5 Rising Stars of PPC in 2015 by PPC Hero

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