You can target audiences on Facebook with a dozen different ad formats and thousands of possible ad targeting parameters. Mastering your targeting strategy gets you in front of very specific and, often, motivated segments of your audience on the network where users spend a significant amount of time each day.
This free guide will cover 5 targeting strategies you probably haven't heard of before, including:
- Tapping into recent purchasing behavior among Facebook users
- Getting creative with life event targeting
- Nurturing leads & building loyalty with custom audiences
- ...and More!