Your Baby is Ugly: The Hard Truth About Your Landing Pages
In this free eBook you will learn:
Contributing Authors:
Larry Kim is the Founder and CTO of WordStream, the “most influential PPC expert” in 2013 according to the PPC Hero Blog, and has been cited in over 10k publications with over 10 million views. Under his leadership, WordStream revenue has grown 400% since 2012.
Tim Ash is the author of bestselling book Landing Page Optimization, and CEO of SiteTuners. A computer and cognitive scientist by education, Tim has developed an expertise in user-centered design, persuasion and understanding online behavior, and landing page testing. In the mid-1990s he became one of the early pioneers in the discipline of website conversion rate optimization.
With exclusive excerpts from Tim Ash’s best-selling book, Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions.